SHILLONG, JULY 6: The grand finale of the “Meghalaya Icon 4” rocked as every year and “Restless Desire” stole the hearts of the judges and the music lovers who had thronged the Laban Sports ground on Saturday to witness the slugfest between the eleven bands that had made it to the final.
Needless to say the Tura based Restless Desire was adjudged the best band and walked away with Rs 1 lakh cash prize besides becoming the “brand ambassador” of the HIV/AIDS awareness campaign launched by the Meghalaya AIDS Control Society (MACS) running into its fourth years now.
Meghalaya parliamentary secretary Dr. Celestine Lyngdoh handed over the winner’s cheque to the band members.
Using ‘music’, a universal language and tool to inform and create awareness on the issue of HIV and AIDS particularly among the youth of the State, the Meghalaya Icon 4 organized by Meghalaya AIDS Control Society (MACS) is a musical talent hunt for the brand ambassador for the HIV/AIDS campaign to combat against the spread of the disease in the state which is said to be in the ‘vulnerable-category’.
The winner has signed a one year contract with MACS and will have to perform around 20 road shows across the state.
This strategy served as a good motivating factor for the general population to shed off their initial inhibitions and come forward for testing.
Speaking on impact of the several programmes launched by the MACS including the Meghalaya Icon, MACS project director E Khain said there has been an increase in the number of people coming forward to get themselves tested adding the whole idea of the programmes is to enhance knowledge and changing of attitude and behaviour.- By Our Reporter